The Spotlight Workshops: How to Finance Your Next Film by Crowd-Funding

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Date(s) - 09/30/2017
9:00 am - 12:00 pm

CBS Studio Center


You’ve got the killer film project. Now it’s time to finance it.


So the question really is: How do you raise the money you need for your creative project by inspiring those around you to reach into their pockets… with no begging at all necessary? Learn how from people who have already done it successfully! Here’s how crowd-funding too often looks:

  • Step #1: You upload your video and info on one of the many crowdfunding website options.
  • Step #2: You start plugging like mad to your mom, dad, friends from college, high school, elementary school, the guys from band camp, your neighbors upstairs, your sister’s ex-fiance’s highschool girlfriend’s cousin, the Boy Scouts, the guy who owns the liquor store on your block (because you know him well), and your dog Sparkie. (You know he has a secret stash somewhere.)
  • Step #3: You plug your project… stress… hold your breath… plug again… plug some more… stress… beg… beg… BEG!!!! Crowdfunding ends… and you still may not have hit your goal.

Crowdfunding can be overwhelming, confusing and stressful. Very stressful. It’s a mad dash in a short span of time to grab the largest amount of money that has ever come to you in a single sitting, all on the backs of those you know. Some can’t wait to help. Others can’t wait for you to stop hounding them.

But there is a better, more effective way to do crowdsourcing – and actually hit your funding goals. This workshop will show you how.

Who should attend: Anyone who 1) wants to do a crowdfunding campaign but hasn’t yet, 2) did one but didn’t mean the goal, or 3) did one and was successful—but now has no idea how to replicate that success.

Requirements: Pen and paper, or notetaking tools.

By the end of this class, you’ll know how to:

  • How to build a team to MAXIMIZE your results;
  • What percentage of RETURN you can actually expect and how to INCREASE that;
  • How to keep momentum going through your ENTIRE campaign;
  • How to play a bigger game and raise your money threshold to attract investors; and
  • How to close money.

Instructors: Jodie Bentley, Nathan Reid and Justin Giddings, are crowdfunding experts and closers who have each closed over $100K in crowdfunding. Their program has a 97% success rate and has helped filmmakers raise over $750K. Jodie Bentley has become a master at all things sales and marketing. She was Co-Founder and CEO of The Savvy Actor since 2007 and is currently the CEO of Accelerated Artist. Armed with a BFA in Acting from NYU’s Tisch School of the Arts and an entrepreneurial spirit, she made her mark on the NY theater scene and then journeyed out west to take on the film industry. In 2013, she co-founded Reinventing Films, with Nathan Reid, and they produced 3 films their first year as well as a best selling program on crowdfunding called Reinventing Crowdfunding. Her passion is helping others get where they want to go with business mastery and she has clients globally. Nathan Reid, an American Musical and Dramatic Academy graduate, has been acting, writing, and producing films for over 10 years. In 2008, Nathan created Prey: The Beginning; a comic book franchise in which the first issue made the #3 of top ten sales for Independent comics. In 2013, Nathan formed Reinventing Films with Jodie, and they had their first feature fully financed in under a month. That feature, The Jokesters, has the sequel already in prep. Nathan considers himself a mentor in the art of closing money and continues to expand his knowledge in the realm of financing. Reinventing Films manual, a true crowdfunding creation, has helped artists raise hundreds of thousands of dollars for their projects and he continues to inspire artists to attain their dreams. Justin Giddings is an award-winning filmmaker and actor whose work has been shown at festivals around the world. After starring in Lionsgate’s zombie comedy Bite Me, he went on to found Giddy Welshmen Productions with co-star Ryan Welsh. Together, they’ve entered the Six-Figure Crowdfunding Club using the techniques found in the Reinventing Crowdfunding system. With a specialty in social media marketing, Justin is now an integral part of keeping the system on the cutting edge.

Space is limited, and you must register ahead of time, so sign up today!


Register HERE.



Are there ID requirements to enter the event?

The good folks at the CBS Security Gate will need to see a government-issued photo ID to match with your name on the list we give them, so make sure you register here and bring your driver’s license or passport with you.

What are my parking options getting to the event?

The security personnel will instruct you on where to park when you arrive. This will be based on what other things are happening on the lot that day, so make sure you arrive early enough to walk from where they have you park to MPR-6, the room we will be in that morning. You can ask the security personnel for a map of the lot when you arrive so you can find the building easily.

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