The Spotlight Workshops: How To Create the Perfect Hollywood Pitch

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Date(s) - 07/15/2017
9:00 am - 12:00 pm

CBS Studio Center


Are you ready to develop the perfect pitch?


Whether you’re just starting out or running your own show, effective pitching is a crucial skill. As a writer or producer, you pitch every day – whether you’re pitching an idea, a series, or yourself. This workshop will walk you through the components of a strong pitch, provide you with tips on pitching effectively, and offer you an opportunity to practice and get feedback. You do not have to have a project ready to pitch in order to benefit from this workshop, just come ready to learn how to develop the perfect pitch!

Who should attend: Writers, producers, and anyone who wants to learn the art of pitching a project.

Requirements: Pen and paper, or notetaking tools.

By the end of this class, you’ll know how to:

  • Identify the components of a successful pitch;
  • Find a pitching style that works for you and your audience; and
  • Utilize all the tools of the trade for pitching your project persuasively and effectively.

Instructor: Sheryl J. Anderson is a television writer/producer and has written half-hour, hour, and movies (such as Parker Lewis Can’t Lose, Charmed, and The Town that Came A’Courtin’). She has sold pilots to SyFy, Lifetime, and NBC, and created and served as showrunner of UPtv’s first original scripted series, Ties that Bind. She recently completed a movie for UPtv and is writing one for Hallmark. She is an adjunct faculty member in the Screenwriting MFA at Pepperdine University and lectures regularly at Azusa Pacifica University. Sheryl is also the author of the Molly Forrester Mysteries, a series now available from Ignition Books.

Space is limited, and you must register ahead of time, so sign up today!


Register HERE.



Are there ID requirements to enter the event?

The good folks at the CBS Security Gate will need to see a government-issued photo ID to match with your name on the list we give them, so make sure you register here and bring your driver’s license or passport with you.

What are my parking options getting to the event?

The security personnel will instruct you on where to park when you arrive. This will be based on what other things are happening on the lot that day, so make sure you arrive early enough to walk from where they have you park to MPR-6, the room we will be in that morning. You can ask the security personnel for a map of the lot when you arrive so you can find the building easily.

Comments 1

  1. I’m a producer who is developing my own script with my writer, and I would like to learn how to create an efficient and perfect pitch. Thank you for the opportunity

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